The rappers brought their NFT avatars to life inside Otherside
Eminem joined Snoop Dogg at the 2022 MTV Video Music Awards to perform their collaborative single “From the D 2 the LBC.” Organized in partnership with Bored Ape Yacht Club creators Yuga Labs, the performance brought the MTV audience into the metaverse, with the rappers performing as their NFT avatars inside of the upcoming Yuga Labs metaverse project Otherside.
The video for “From the D 2 the LBC,” which prominently features Eminem and Snoop Dogg’s Board Ape Yacht Club NFTs, also got nominated for the Best Hip Hop VMA. The video cuts back and forth between shots of Eminem and Snoop Dogg in the studio and the colorful adventures of their NFT avatars in various animated sequences. “From the D 2 the LBC” is first collaboration between Eminem and Snoop Dogg since 2000, when they released the Marshall Mathers LP song “Bitch Please II.”
